July 16th 2020 saw the official launch of the Association for Design Management as an online event. There were attendees from many parts of the industry and presentations made from a number of guest speakers and core ADM members.

The association is launching itself with the intention of becoming a focal point for discussion, alignment, promotion and further definition of the activity and function of design management at all stages of design.

It recognises the plurality of the role, complexity of its interfaces and criticality the function has in assembly of design teams and in planning, enabling and validating the production of design.

The ADM is looking forward to leveraging the interest of members to create further debate, consult capture and showcase examples of best practice of design management from across the industry.